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YouTube Vs. Wall Street Journal

With+YouTube+video%27s+showing+less+advertisements%2C+users+are+wondering+what+has+happened+to+the+corporation%27s+revenue.+
With YouTube video's showing less advertisements, users are wondering what has happened to the corporation's revenue.

With YouTube video's showing less advertisements, users are wondering what has happened to the corporation's revenue.

With YouTube video's showing less advertisements, users are wondering what has happened to the corporation's revenue.

Skyllar Dickerman, Staff Reporter

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YouTube is back at it again with the controversial news, and this time, it’s devastating millions of people. This week, the YouTube community has been in an outrage over the new policies Google has inflicted on the website. The entirety of YouTube is in what users are calling an “Ad-pocalypse”, where the amount of ads being shown are next to none.

This drought of ad revenue isn’t because YouTube is becoming a nice, free service. It’s actually caused by the companies that usually show their ads on the site taking them down and not advertising on videos any longer. The reason for this lies in another website, one with large amounts of influence, a large voice, and an even larger motive to take down YouTuber’s jobs.

WSJ, or The Wall Street Journal, is known for trying to sabotage YouTube creators careers. A few months ago, advertisers pulled their sponsorship from the most subscribed channel, PewDiePie because the WSJ is doing what only can be called spreading rumors. They say this famous YouTuber is anti-Semitic, and companies did not want their ads to be connected or shown on what looks to be a racist channel. It wasn’t factual though, and Wall Street Journal’s ploys to take down an influential figure in today’s society was destroyed by the real evidence.

But this news sight is not finished with trying to take down YouTubers just yet, if the ad drought on the website is any indication. This last week, a Coca Cola ad was shown on a YouTube video with strong racial language in the title, which is admittedly not something an ad should be shown on. But WSJ blew it out of proportion once again, claiming in multiple articles and tweets online that if a company shows an advertisement on something that could be potentially racist or “controversial,” that those companies are supporting those acts. In turn, many large companies are discontinuing their support for all YouTube videos, not just specifically harmful

This is causing many YouTubers to lose money, as a lot of creators make a living off of the revenue gained from ads on the website. Because of the WSJ and the companies who have pulled out from the YouTube game, many people are afraid for their jobs, especially smaller YouTubers who are living paycheck to paycheck. With no foreseeable end to the Ad-pocalypse, everyone is left wondering when YouTube is going to pick itself back up again, especially because of all the other concerning things happening to the website.

Even more rules about advertising have been added since then, where many videos will be hidden or demonetized if they have “sensitive material.” What the sensitive material consists of is not outlined well at all, and in fact it is very vague, meaning YouTube has the potential of taking money away from anyone they choose on their website. This is when the most popular YouTuber comes back around again as PewDiePie, otherwise known as Felix Klellberg, speaks about what is going on with his beloved platform.

The battle continues with WSJ and YouTube’s most subscribed personality as Klellberg states “my videos are getting about 30 percent less revenue than they did before. And if this is happening to me, someone with a stable job, who knows what the people with smaller channels are going through.” He also says that if the stunts the YouTube staff and Wall Street Journal are pulling continue, it very well could be the end of everyone’s favorite video

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YouTube Vs. Wall Street Journal